Make Customers Smile with the Perfect Birthday Email
Let’s imagine it’s your birthday for a moment … Happy Birthday! You roll over in bed in the morning, grab your phone to sift through texts and emails wishing you a happy day. In your email, there’s a message waiting for you with a free offer, just for you, to help you celebrate. Can’t you
- Published in Email Marketing
How I Built This
TAKING AN IDEA and building it into something tangible. That’s the entrepreneurial journey. Guy Raz interviews innovators, entrepreneurs, and idealists to create a narrative of their journey from spark to movement in a highly successful podcast on NPR and now a book entitled, How I Built This. How I Built This is an inspiring book
- Published in Leadership
Shifting Gears when Murphy strikes | Mr. Raunaq Kakkar | TEDxYouth@HGS
Raunaq Kakkar, is a law graduate, after the numerous internships done, during law school both at the corporate and litigation side, he realized his true calling that of an entrepreneur and started a venture to help law students understand their law subjects better- through a digital law platform, Lawpreneurz, which aims to democratize the law
- Published in Brand Building
Top B2B Marketing Trends for 2021
Each year I’ve taken inventory of the major trends emerging within our B2B marketing agency practice and with the crazy year that was 2020, the new year requires even greater focus on what’s ahead. Some of the marketing predictions and trends I’ve shared in the past include: Top 10 B2B Digital Marketing Trends in 2020
- Published in Latest Trends
Q&A with Robin Prendergast | AIB Brand Manager
In his role as Brand Manager, Robin Prendergast was keen to upskill in digital in order to liaise with other teams in the business and drive positive outcomes. See how the Digital Marketing Institute’s professional certification boosted his knowledge and made a difference to his day-to-day role. — About the Digital Marketing Institute The Digital
- Published in Latest Trends
Reasons Why Social Media Is Important Than Ever
In this article, you will come to know reasons why social media is important than ever. Let’s have a look at them. 1. Everybody is using social networking sites In today’s age, social media has become an integral part of everyone’s life and it influences our daily lives. It plays a big role how people
- Published in Marketing Strategies
How Marketing From Home Will Help Align Marketing and Sales
Misalignment between your marketing and sales departments can cost your business money, waste valuable B2B content, and cause lead-to-sale conversions to fail. Conversely, aligning your sales and marketing can lead to increased marketing revenue, better close rates, and higher customer retention. Source: SuperOffice Modern marketers have adopted many of the sales team’s past responsibilities. It’s
- Published in Marketing Strategies
Handwritten letters to get clients?
Hi! I am 17 and I run a little web dev agency (well, I am alone so idk if it’s an agency). I used to get clients by contacting them on Messenger, random posts in Facebook groups, etc. However, this is incredibly time expensive and don’t get much results. I am planning to start a
- Published in Marketing Strategies
How to Use Travel Market Segmentation Effectively
How to Use Travel Market Segmentation Effectively It’s much easier to close a sale when you know exactly what the buyer’s motivation is. That’s the philosophy behind market segmentation — the practice of dividing your audience into smaller groups so that you can speak more directly to their needs and desires. Travel market segmentation is
- Published in Email Marketing
The Future of Business | Ahmad Ashkar | TEDxGeorgetown
In his talk, Ahmad discusses the future of business and the impact of the millennial generation on social entrepreneurship in the 21st century. Ahmad shares stories of founding both the Hult Prize Foundation, the world’s foremost platform for the creation and launch of for-good, for-profit startups emerging from universities, and Falafel Inc., a falafel company
- Published in Brand Building
MarTech workshops = real experts, actionable tactics
Choose one for just $149, or mix and match to unlock 15% off your total registration. Please visit Marketing Land for the full article. Source link
- Published in Latest Trends
Internet Marketing Habit – Essential Web Graphics Strategies
Internet marketing has gained a lot of attraction and reputation for buying, selling, and promoting a product. Websites play a vital and crucial role in Internet marketing because without a good website, you cannot develop your business. For good marketing, it is essential that you design your website with good graphics and contents in a
- Published in Marketing Strategies
Working in marketing with an information systems degree? Marketing job questions?
Hi r/marketing! Here’s my current situation, and I was hoping some of you could help me out. I’m currently in school studying information systems and music business. In one of my music classes, the discussion of marketing in the music industry came up a lot, which lead me to develop an interest in that field.
- Published in Marketing Strategies
Marketing automation: how to start automating emails
Marketing automation improves productivity by 20% and can lead to an average increase of 451% in qualified leads. How? Because marketing automation eliminates repetitive tasks and allows you to focus on other parts of your business. While your automation programs are getting the right message to the right people, you and your team can be
- Published in Email Marketing
Forgiveness in an Age of Anger | Brant Hansen | TEDxHarrisburg
We think we’re entitled to “righteous anger”, but is it really so righteous? And does anger actually help us fight injustice? In an increasingly angry culture, Brant Hansen encourages us to re-think our assumptions, and embrace a lifestyle of forgiveness. Brant Hansen is a nationally-syndicated radio host, does extensive work for CURE International, and he
- Published in Brand Building
Job Search Techniques – Using a Systematic Approach to Finding a Job in 90 Days
Job hunting is a challenging task even in the best of times. It becomes even more challenging when the economy is in a slump and there are fewer jobs available with more people competing for them. This requires the job hunter to become more creative and use all the tools and resources available to them
- Published in Marketing Strategies
Branding Question – Should I trademark my company’s name or create a new brand name?
Hi fellow marketers, Context: We are a home decor manufacturing company with in-house production currently in B2B model of operations. We export our products to mainly Europe and NA. In last 2 years we have seen significant demand for consumers who would want to purchase directly from manufacturers like us due to it being considerably
- Published in Marketing Strategies
7 Lead Generation Landing Page Examples [+ Optimization Tips]
Want to turn more visitors into leads? Get inspired by these 7 lead generation landing page examples and learn our top optimization tips. Source link
- Published in Email Marketing