Small Company Marketing Consultants – Why You Need One And How To Select One
Having spent many years working with small and midsized B2B and B2C organizations on their marketing and marketing communications strategies and plans, I believe I’ve got a good sense of the issues facing them. Generally, at the top of the list, is the lack of a real marketing plan. How is it possible that something
- Published in Marketing Strategies
Why Employee Engagement is the New Content Marketing Strategy
When developing a content marketing strategy for your business, you probably put a lot of thought into your goals, audience, content channels, and the types of content you will produce. But many businesses overlook one of the most effective strategies: engaging their employees and turning them into employee advocates. Quick Takeaways: Employees can be the
- Published in Marketing Strategies
How To Start Growing A Customer Base For Your Business?
Whether you are just starting on a new business venture or you’re looking to expand your reach, growing a customer base for your business should always be a top priority. Many companies simply set themselves up and expect customers to find them, but this is very rarely how things work. I have put together a
- Published in Marketing Strategies
What is email marketing?
Email marketing is the branch of your digital marketing strategy that uses email to promote your brand, products, and services. Using email marketing you’re engaging with leads that have expressed a direct interest in your brand by subscribing to your mailing list. You can keep customers on your mailing lists aware of new products, discounts,
- Published in Email Marketing
Positioning your business
Hi everyone, Im curious as to how a brand strategist agencies position themselves and differentiate themselves in the marketplace. From what I’ve seen the value proposition of most agencies are quite general and as i’m crafting my own agency I’m concerned about having a message that’s similar and won’t necessarily reach anyone. View Reddit by
- Published in Brand Building
Set Your Marketing Ablaze: Ryan Stewart Talks Cannabis Marketing on Marketing Smarts [Podcast]
To celebrate episode 420 of the Marketing Smarts podcast, Webris founder and CMO Ryan Stewart joins us to discuss cannabis marketing for B2B and B2C organizations. Read the full article at MarketingProfs Source link
- Published in Latest Trends
How to Choose a Right Designing Firm for Custom Logo Design
Custom logo design is the most essential thing for the marketing and branding strategy of your company. It provides recognition to your business. Today developing a fine and decent logo at reasonable cost is very difficult. Even it is very difficult to choose from so many companies which are in the market for designing logos
- Published in Marketing Strategies
Not Sure Where Else To Ask This, But I Feel We Look Cheap
Hi all, I am a marketing student and work for a small business in NC that sells organic luxury mattresses and bedding. We have pretty high dollar items, and I am slowly getting my boss to understand that we need to shift our marketing. I have finally gotten him to consider more online marketing rather
- Published in Marketing Strategies
Brand Moves for Thursday July 30
Twenty-two weeks ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis. What’s now becoming clear is that the current climate is one of near-perpetual disruption. So we made the decision to keep on telling the stories of inspiring brand leadership and strategy amid the latest crises in an
- Published in Brand Building
The Best and Worst Cities for Employment During COVID-19
The Best and Worst Cities for Employment During COVID-19 Source link
- Published in Email Marketing