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Wednesday, 13 January 2021 / Published in Brand Building

Fast and slow fashion | Lukáš Krnáč | TEDxUniverzitaKomenského



What does fast fashion and slow fashion mean? What are the advantages of local design? It is great if the owner of designer pieces knows the author and his philosophy. Each design has its own specific signature which makes it an original. They are the opposite of mass manufacture which yearly produces around 150-billion pieces of clothes. Lukáš will talk about the real price we pay for a five-euro T-shirt. He will talk about his own production, ideas and collections. About production of responsible designers. He will show us that it is possible to be economical, ecological and also responsible in the field of fashion industry. Lukáš Krnáč studies fashion design in the Univerzita Tomáše Bati in Zlín. His brand has been on the market since 2017. He presents his collections on events such as Mercedes Benz Prague Fashion Week, but as well in Ukraine and London. His target groups are young customers who like a little amount of sarcasm and humour, but his fashion speaks to professionals of the field too. A proof of which are prizes such as Best Fashion Graduate, Best in design – fashion design a Grand Prize, or recent one BIG SEE Fashion Design Award. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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Tagged under: brand, brand building, brand building blocks, brand building process, brand building steps, brand building strategy, branding, Change, Design..., Environment, Fashion, Slovak, TEDxTalks

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