Custom logo design is the most essential thing for the marketing and branding strategy of your company. It provides recognition to your business. Today developing a fine and decent logo at reasonable cost is very difficult. Even it is very difficult to choose from so many companies which are in the market for designing logos

“… and though they hurt me so bad, in the fear and alarm… you did not desert me, my brothers in arms” Dire Straits As one year ends and another begins, I listen and read the predictions of the direct response marketing industry leading professionals (the kind of marketers that have been around for more

Marketing is an important part of running a successful painting business. No matter how good you are at doing professional paint work, it won’t help you if you don’t have a marketing strategy in place to promote and sell the services that you offer. In this article we look at how effective painting business marketing

As the name suggests, personal branding refers to the practice of applying branding to an individual. It is a unique way of evoking trust and loyalty within the customers. By undertaking efforts in the online and offline realms, one may implement this marketing strategy for enhancing visibility, attracting traffic, and generating revenue for the organization.

All great brands have one thing in common, an intense understanding that it is all about the customer. Ultimately, branding is the process of defining your reputation in the mind of the consumer. This perspective is often the difference between a thriving and a dying brand. Some brands create “Signature Cues”, a term coined by

It is amazing how many entrepreneurs think that the laundromat business does not require much in the way of a marketing strategy. A common school of thought is that if you are in the right place then people will come and they will tell their friends and neighbours. While this is true to some extent,

Devising an ongoing Employee Engagement program, meeting Multiple Long-Term objectives with respect to Employment branding /Retention Strategy / Assessment / Highly and beneficially Engaged Employees WHY EMPLOYEE ENGAGEMENT:- 1) Studies have shown that Employees desire for Social and Psychological fulfillments beyond Compensation and benefits 2) The more Engaged the Employees are in their work, more

Pixar’s brand in animated movies is successful because they simply have strong content and they have high barriers of entry that a potential competitor has not been able to overcome. Pixar is the animated movie wing of the Walt Disney Corporation. Each of its 14 movies has been very successful in terms of box office

Log is a symbol or other small design adopted by an organization to find its products, uniform, vehicles, etc. What is a logo? At the very basic level, it symbols made up of text and images that help us find brands we like. But they can be so much more! A good logo is the

Owning a business is a very exciting adventure. It can also be the most difficult thing for you to get into if you are not prepared. One of the most intimidating aspects of business is branding. The reason is because many people look at all of the big corporations such as McDonald's, Wal-Mart, and other