Debunking the Facebook Hype – How to Use Facebook Pages in Your New Media Strategy
The flood of traffic Facebook enjoys as the number 2 most trafficked site in the world makes them appealing for business for this reason alone. However, the lack of control over your content, non-business reasons people use Facebook, and their obtuse user interface are all cause for concern. Learn how to use and how not
- Published in Marketing Strategies
Business Plan For a Beauty Salon – Cash Flow Decisions
Creating a business plan for your beauty salon presents the perfect opportunity for you to create a functioning cash flow statement (sometimes called the statement of cash flows). This will allow you to make key decisions about cash flow going forward. Creating the Cash Flow Statement It is highly recommended to start with an Excel
- Published in Marketing Strategies
ADKAR Change Model – An Evaluation of Its Strengths and Weaknesses
The ADKAR change model was first published by Prosci in 1998. Prosci is the recognised leader in business process design and change management research, and is the world’s largest provider of change management and reengineering toolkits and benchmarking information. Prosci’s own research shows that problems with the people dimension of change is the most commonly
- Published in Marketing Strategies
Elevated Thinking and a Platform For Exponential Growth
It’s a question that came to me about two weeks into my MBA program and plagued me for the next three years: How does any of this learning apply to an entrepreneur in an ambitious small business? Okay, an MBA is really a program to develop mainstream managers in established, and generally large, organizations. But
- Published in Marketing Strategies
Network Marketing – The Essence of Today’s Home Based Business Models
If you are looking for a way to work from home, and the idea of owning a portion of a home based business sounds good to you, then you might be interested in a career of Network Marketing. If you have some basic social skills, or are willing to face a learning curve in order
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Markets Shift Quickly
The Relationship Economy creates shifts. There are numerous “shifts” happening all around us, some big and some small as well as those under currents of shifts developing. Much, if not all, of the shifts are being perpetuated by technological advances, both in the technology itself as well as the users adaptation to it. The shifts
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Strategic Account Management – A Leadership Perspective
How important is account management- relative to everything that a sales leader needs to do? Account management is critical. Here a few critical elements: An account plan. We create an account plan for each federal agency and buying group we deal with. An understanding of the customer’s roadmap; their goals, weaknesses. Look for new standards,
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Cloud Strategies That Will Help Your Business To Alleviate Costs & Amplify Efficiency
In today’s hustle-bustle, every person is looking for more convenient and reliable solution which will make their daily life operations easy. Among thousands of innovations, cloud technology is reaching top-notch spaces due to its high-demand in the business world. The cloud is the most innovative way to securely save data online that will help businesses
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Best Business Models On The Internet
There are two main ways people make money on the internet. The first is the Influencer Model and the second is the Lead Collection Model. Learn how they work, what the process for each is and see how you can use them to start earning money online in this article. The essential difference between the
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Demystifying the Definition of A Quintessential E-Commerce Website
For businesses who ever wanted to develop or integrate an e-commerce website into their existing business strategy this post goes to you. Figure out the best mixing strategies and other strong pillars that will take make your ecommerce website a successful business model. Also go through the potentially stressful spots that kept your online efforts
- Published in Marketing Strategies