The all-encompassing digital takeover has completely changed the way we communicate and interact as people. Naturally, in our professional realm we tend to tie this back to marketing, but the reality applies to just about every aspect of human relations. This includes dating and courtship, of course. The terms of engagement (so to speak) have
Twelve years ago I had the good fortune to connect with Ann Handley, Chief Content Officer at MarketingProfs and she’s been a positive influence to me on what’s possible in content and B2B marketing ever since. I’m not alone. During that time, we’ve both grown as marketers. Well, maybe I’ve grown, but Ann has exploded.
The emails you spend so much time strategizing, crafting, and scheduling aren’t worth much if they don’t actually reach your target audience. Email deliverability is essential, yet many marketers don’t pay much attention to it. Here’s why you should remedy that. Read the full article at MarketingProfs Source link
Being part of such a demanding and pressurized industry is not easy. For years, dotdigital has been working to deliver solutions to many NFP pain points. That’s why Engagement Cloud is the platform of choice for so many non-profit organizations. We decided to unite our years of insight with the current trends in marketing and