Top 10 Benefits of Email Marketing
A study from Adobe estimates that millennials spend about 6.4 hours each day reading their emails. It’s not just millennials using email. Most people use email daily, and they check their inbox everywhere: while working out, eating, and even using the bathroom. Email marketing provides a reliable form of communication between your brand and your
- Published in Email Marketing
How to Choose a B2B Marketing Agency that Can Evolve with Your Needs
B2B brands’ marketing departments are constantly evolving. Over the past 10 years, marketing teams have undergone a seismic shift to accommodate changing technology, millennial consumers and employees, and to breakdown silos between marketing and the rest of the business. To keep pace with the changing marketplace, many B2B brands are working to find the perfect
- Published in Latest Trends
Get Started on Your Social Media Plan (Because It Matters to Your Customer Marketing)
Your company probably has some social media presence. But if you’re not incorporating it into your strategy for marketing to customers, you’re missing out. to expand your customer base, keep current customers engaged, and increase profits, take steps to build a social media marketing plan. Read the full article at MarketingProfs Source link
- Published in Latest Trends
How to use Marketing Psychology in your Email Campaign
Email marketing is about striking a conversation with a newcomer who recently subscribed & building a lasting relation with your existing customers by providing a good user experience. Going a step ahead, your email marketing emails need to be personalized based on the behavioral, demographics, purchase history, or even the current placement of them in
- Published in Email Marketing
Take 2019 By Storm: Get Inspired By These 11 Content Marketing Quotes
Another year. Another strategy. Another budget. Another long to-do list. Ushering in the new year is both an exciting and grueling time for content marketers everywhere. We’re celebrating accomplishments from the previous year. We’re taking stock of misses and opportunities. We’re working to weave in emerging content trends into next year’s plan. And we’re setting
- Published in Latest Trends
2019 Email Marketing Statistics: We Analyzed 1,000 Emails from Today’s Top Experts
Nearly every business with an email marketing strategy wonders how to write the perfect email. They question the length of their emails. (Short or long?) They wonder how they can get more people to open their emails. (Should I capitalize my subject lines or not?) And they debate even the little things. (Emojis or no emojis?) And
- Published in Email Marketing
In Pursuit of Pharma Marketing Excellence: Operational Success in 2019
In the final stages of maximizing marketing spend, it comes down to operational excellence. Source link
- Published in Healthcare & Pharmaceuticals
Digital Marketing News: Facebook Usage Data, Google Teams With Nielsen, AI Is Eating Advertising, & B2B Podcasting Growth
The post Digital Marketing News: Facebook Usage Data, Google Teams With Nielsen, AI Is Eating Advertising, & B2B Podcasting Growth appeared first on Online Marketing Blog – TopRank®. Source link
- Published in Latest Trends
Medical marketing spend is inching toward $30B, and DTC's share is growing
Marketing to healthcare professionals still consumes the lion’s share of the almost $30 billion now spent annually on medical marketing, and direct-to-consumer marketing is catching up. Marketing to HCPs once accounted for 88% of the promotional spending, but is now only 68%. Source link
- Published in Healthcare & Pharmaceuticals
Marketing Day: SMX West, new Instagram feature, optimizing for attention
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. The post Marketing Day: SMX West, new Instagram feature, optimizing for attention appeared first on Marketing Land. Please visit Marketing Land for the full article. Source link
- Published in Latest Trends