Many restaurant owners understand the benefits of emailing coupons, promotions or newsletters to their current customers. The DMA (Direct Marketing Association) found that Email delivers an unbelievable ROI of $57.25 for every dollar spent on it in 2005. The challenge for restaurant owners is how to effectively take advantage of such a powerful marketing medium.
Until some time back, email marketing was a very popular tool for promoting products and services. However, many individuals began spamming the service until it was rendered completely worthless. Today, a lot of individuals who get an e-mail from an unknown person do not bother reading its material. For this reason, email advertising most certainly
Responsive Marketing Level: The first level of marketing performance is the level of responsive marketing. This level is basically when the marketing performance is executed in the form of an affordable solution at the identification of a clear need. The most suitable example for this marketing level is the invention of dishwasher. Clear need existed
Chances are you'll probably end up using direct mail marketing to advertise your business. This form of marketing can also be effective but also expensive, especially if you do not know how to make it work. That said, it's strongly advised that you know the ins and outs about direct mail marketing before you begin.
Here's a very sobering statistic for you. 97% of network marketers, who attempt some form of network marketing business, where down-lines are your gravy train, fail in short order because they either can not successfully build their own down-line or they build a very weak down-line. Let's call them the "97 percenters." They quickly come
Email is common way to communicate and contact customers and is accepted by most people. Most consumers see it as standard practice to give their email address to a business entity when they make a purchase online. But once a business has an email address of a customer or prospect, how can email marketing benefit
A few weeks ago a senatorial candidate contacted me about writing some email messages for his campaign. The letters have to be profitable, because he’s out of funding – nothing like laying on the pressure. But, I took the challenge and looked around to make sure what I was writing would work for profits. Here’s
Email marketing is still the top method for your to communicate directly with customers. But, your customer's email inbox is busy and before they read your email they have to open it first. That's why an email subject line is so important. Here are 10 ideas to boost the open rates for your email marketing.
You're probably familiar with the news that there are no new ideas. I'm often told that I'm a great resource for brainstorming, as I can come up with many new ideas very quickly. However, I'm not really coming up with new ideas. I'm simply applying what I already know to new situations. How do I
Email marketing can seem to some, like an antiquated marketing method, but it is not. Many merchants are experiencing wonderful results from their email promotional efforts. If you have tried email marketing, yet have not been successful, then there are some very simple things that you are doing incorrectly. This article will help you to