Online customer reviews are my go-to for everything. Whether I’m exploring a new city and searching for a good restaurant, looking for reliable home services, or a new ecommerce store to shop from — I browse online reviews before making a decision. And I’m certainly not the only person who does this. Asking for reviews
Many customers want to see reviews before deciding to buy anything. That’s why reviews are becoming an integral part of the decision-making process and have proven to be great sales drivers. Source link
B2B Marketing News: B2B User Reviews, Instagram’s New Branded Reels, Writing To Reward, & Google’s Refined Smart Bidding
Instagram turns influencer branded content on its head, giving advertisers greater control Instagram has rolled out features that will give digital marketers new branded content options for its Instagram Reels and Live products, the Facebook-owned social media platform recently announced. AdAge Write to Reward Your Reader The Harvard Business Review takes a look at the
I spoke with The Washington Post about the prevalence of fake reviews in the travel industry. Some are positive–from the business in question–others are negative–often left by competitors. The article has lots of great tips, but here is a selection of the ones I shared: Honest reviews are often in the 2-4 star range “Look
As child care business owners, we’d love to think that our raving fans will immediately take to the web and give us a five-star review. Unfortunately, in the real world, the reviews you are accustomed to seeing online don’t usually appear out of the blue. It takes consistent work and perseverance from the business owner.
Think back 20 years to a time when you needed a recommendation for a new family physician, orthodontist, or orthopedic surgeon. What would you have done? If you were like most people, you’d ask your friends, family members, and co-workers for a recommendation. And today? You’d be more likely to put the question to Google.
Customer reviews are an essential part of a successful business. Many potential customers will leverage the opinions of other before making a purchases and they will use reviews in their own decision-making process.. If your company or organization has bad reviews, they could be plaguing your business. Here’s how to remove negative reviews from online
What’s in a review? With the right client testimonials and customer reviews, B2B brands can increase trust and loyalty in uncertain times while strengthening existing connections and fostering new ones. Your brand may even be sitting on a goldmine of evergreen trust-building user-generated content. Let’s take a look at 20+ tips to invigorate and expand
Social shorts: Automated content reviews temporarily in place for YouTube, Twitter; Instagram tests ads on IGTV
The social media marketing week in review: A round up of news and announcements you may have missed. Please visit Marketing Land for the full article. Source link