In this DMI TeamTalk, we will look at an introduction to Influencer Marketing for SMB’s, the platforms and processes involved, and how to measure its effectiveness.
We answer your questions like, what is influencer marketing? How do I start an influencer marketing campaign? And how do I use influencer marketing to grow my business?
Come join the conversation!
What is influencer marketing? 00:29
Most important social media channels for influencer marketing 1:12
Biggest influencers 1:50
What are the benefits of influencer marketing? 2:49
Reaching and connecting 4:10
Finding influencers for your business 7:34
Influencer targeting 10:06
Influencer marketing campaign tips 12:20
Influencer marketing in your marketing funnel 13:50
Budgeting and payment options 15:45
Engagement rate benchmarks and measurements 18:58
The growth of brand and influencer partnerships 21:47
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