Around the world, the use of social media became a tool of ‘insecurity’ and for creating social change, leading to peace. Much of the impact was felt in the Arab world, and somewhat in the west, triggered by social economic discontent and maladministration. Apart from North Africa, the rest of the continent was not affected.
Connecting with the potential customers is the key to success, irrespective of the nature and scale of your business; you must try to reach out to the people who are likely to buy. The question that comes up next is how do you make a move? People, for that matter the prospective customers should know
Digital Marketing The scientific research has illustrated the opportunities and capabilities of applying and extending the existing Marketing knowledge in the context of new conditions, requirements and particular characteristics of the Digital environment mainly since the emergence of the Web. Internet Marketing means to do marketing online. It is an important term for online marketing
The office is a vital department of every organization. Omotosho  described the office as “the place [room or building] in which the paperwork of an organization is done.” He added, “It is the nerve center of any business.” According to Denyer , “an office is any room where clerical work is habitually performed as
Many business owner and managers, understand that the pricing of companies’ products and services have a major impact on the bottom-line more than any other commodity on the businesses’ income statement. Anyone who has been in business for long enough understands that, lowering the price of a product even by one percent is just enough
In recent times, the word ‘Advertising’ has become a fiercely mooted topic. Advertising has positive as well as negative, social and economic impacts on our society. Considering advertising as a public welfare is a positive social impact whereas exposing women as a sex tool comes at the negative side. As far as economic factors are
Much of our work today depends on our ability to influence groups of people we lead or work with on projects. Groups are made up of many personalities, mindsets, motives, and agendas – some explicit and others hidden – so having a specific strategy for influencing teams can mean the difference between success and failure.
Because Finding the Right Real Estate Agent Can Make All the Difference in the Success or Failure of Your Home Sale Selling a home involves many critical and personal decisions. However, one of the most important decisions is the first decision you need to make—a decision that impacts your entire home sale: Which real estate
More and more people are lured into affiliate marketing and you might be one of them. Indeed, affiliate marketing is one of the most effective means of generating a full-time income through the Internet. It’s a fair deal between the merchandiser and his affiliates as both benefit from each sale materialized. Like in other kinds
Even as persistent overuse and empty application conspire to rob it of all meaning, the transformative impact of genuine business creativity has never been more important. It is the difference between cutting-edge campaigns and humdrum marketing, between genuine innovation and copycat mediocrity. In short, it is the not-so-secret ingredient behind every great public relations and